For too long, premium health technology has been designed exclusively for Silicon Valley. We decided to build world-class AI fitness tools that understand our culture, our food, and our lifestyle.
Global fitness apps fail in South Asia because their databases don't recognize our meals. Tracking a complex dish like Kacchi Biryani or Hilsha curry was impossible. We built custom vision AI models from scratch, training them on tens of thousands of Bangladeshi and South Asian meal images.
Fitsomnia isn't just a tracker — it's an AI performance ecosystem built for Bangladesh and South Asia. With Morae AI coaching, FitKarma scoring, and the Fitsomnia Lab, anyone can unlock their physical potential regardless of income or location.
Four principles that guide every product decision we make.
We build for South Asia first — the food, the culture, the lifestyle. Global expansion follows from local excellence.
Every insight we surface is grounded in your actual physiology, not population averages or generic advice.
Elite performance technology shouldn't be a luxury. We price Fitsomnia to be accessible across all income levels in Bangladesh.
We're building a culture where athletes lift each other — not an algorithm that profits from insecurity.
